About

 

Core skills:
  • Understand client requirements
  • Analyze target audience
  • Research
  • Write clear, accurate, and engaging copy
  • Track copy performance

 

Copywriting Services

Michael Gartland

 

  

 

 

Michael has written and edited a wide variety of products for the Air Force as active duty member, contractor, and civil service employee over a career spanning nearly 35 years.  Regardless of the task, he succeeded consistently because of his ability to adapt his writing to the specific requirement: inform, persuade, direct, instruct, and entertain.  He has written for varied, broad, and candid audiences while leaders trusted his accuracy, tone, and style.

Below is a list of some of the major products Michael completed for the Air Force.  The subject matter was broad and diverse and included technology, budget and finance, organization, construction, human resources, management, leadership, security, logistics, and flying operations.

Specific products written for the Air Force include:
Technical orders for avionics maintenance on the U-2 high-altitude reconnaissance aircraft
Course materials for technical instructors and avionics students including lesson plans, handouts, guides, slides, and tests
Classified and unclassified, annual and contingency, organizational histories
Research interviews
Background papers & reports
Historical special studies & monographs
Draft emails for organizational leaders
Ceremonial scripts
Articles covering military history over the past century

Note – descriptions or samples of work produced for the U.S. Gov’t appear on this site solely to illustrate writing styles and experience.  This does not imply U.S. Gov’t endorsement of any Gartland Copy products or copywriting services.